The advancement of technology has transformed the way how businesses, including the ones in service industry operate, and spas and salons are no exception to the rule. Driven by the changing landscape of business environment, and the ever evolving guest expectations, spas world over are increasingly relying on technology to steer their daily operations, and rightly so. In this blog, we talk about the 6 benefits that spas derive by adopting a spa scheduling software.
Table of Contents
Anytime Booking / Rescheduling
The obvious benefit of engaging a spa scheduling software is how it empowers your business to respond to guests 24/7, and accords them the convenience to book an appointment anytime, and anywhere. No longer do they have to call within business hours, or wait on long calls while your front desk goes back and forth to confirm a slot. By showing them the available slots, and offering options to filter the selection based on service availability or the preferred provider it lets them exercise full control of the process. Once the slot is picked, the guest gets instantaneous confirmation. Should they wish to cancel or reschedule the booking, the same can be done without any hassles. The software allows them to execute transactions at their pace and convenience using their handheld devices, and frees your staff from going back and forth. Some spa software such as the one from Zenoti come with robust omni-channel booking features, which accepts bookings through your customized app, websites, social media pages and third party websites such as Shopify. Guests can seamlessly make fresh bookings in about 4 clicks and re-bookings of formerly availed services in 2 clicks. The system sends automated reminders to both the guest and the provider thus reducing the possibility of no-show bookings.
Organized Calendar
A spa scheduling software helps you in better planning and managing your day. No sooner does the booking gets confirmed, the software populates it in the daily calendar of the spa, and in that of the provider. As a result, the spa manager and the staff are both intimated of the booking. In the eventuality of a booking being rescheduled or cancelled, the changes are incorporated real time. Spa manager benefits by knowing the daily engagement and implement better resource deployment, the providers get to better plan their day.
Boost Revenue
Believe it or not but a spa scheduling software can help you boost your revenue in multiple ways. Multiple studies have shown that people tend to increase their frequency of visits, especially when they find the process of booking to be easy. By offering guests to book repeat services and new services in just a few taps on their handheld devices, a spa scheduling makes the process as easy as breeze. As a result, your spa sees increased bookings from loyal guests and higher revenue. Additionally, by tracking the sales data, the software can help you tweak your appointments calendar to boost revenue by pushing high margin services to peak hours and low margin services to off peak hours. For example, the smart scheduling feature of Zenoti spa scheduling software analyses sales data, adjusts it for seasonality variation to provide with your suggestions of services that will result in your business having a better revenue / working hour. Moreover, by pushing low margin services to non-peak hours it also ensures that you and your team don’t have to experience idle hours.
Revamped Financial Transactions
A spa scheduling software vastly improves the way your business conducts financial transactions. Starting by offering guests multiple options to settle invoices such as cards, wallets, NFC and utilization of various payment gateways, the software allows guests to use methods that is convenient for them. Morover, with all the payments coming in online it eliminates the need to handle and account for cash. Infact, the software goes a step forward and allows you to make the check-out process swift enough that guests can pay with one tap, as they are walking out. No sooner does the providers completes a service, the system raises the invoice and shares it with the guest as either an email or as a push notification on the app. Once the invoice is settled, the software tags the payment to corresponding invoice and creates relevant accounting entries. Some software also allow you to schedule payments that your business as to incur. Whether it is payment to statutory bodies or to your vendors, you can schedule them all and let them system take care of it.
Data Accessibility & Security
Hand written documents and spreadsheets are no short of liability to the business. The former can be easily misplaced and the latter can routinely suffer from element of human error. A spa scheduling software helps in protecting your business from such mishaps. Since most transactions are automated, the system requires minimal human intervention. Moreover, since all the data is stored on the central server, the possibility of it being lost also disappears.
Reporting
Last but not the least, a spa scheduling software can help you keep a complete tab on your business. As the central repository of all data, it is equipped to generate on-demand reports which help you get a real time understanding of your business. Reports such as daily sales, cash flow, inquiry to client conversion etc. can be generated on a customized frequency. The software deploys deep analytics to show areas of concern and provide real time client retention ratios.
Apart from the above benefits, a spa scheduling software helps you run a robust loyalty program, manage inventory, curate effective marketing campaigns and and most importantly equips you to consistently deliver good experience.