Business owners with complex products or launching their products should rely on animated product explainer videos. And the need for these product explainer videos is on the rise due to the competitive nature of the product market.
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What Is Animated Product Explainer Video?
A product explainer video can be used to either explain complex products in layman’s terms or announce a new product launch to the world. In an ever-expanding digital world, the need for product video services increases, to assist in the online sales of products.
Product videos have also been proven to increase sales. So, whether an entrepreneur needs amazing Amazon product videos, E-commerce product videos for their own online store or animated product videos for marketing purposes, product explainer video providers can help.
Why Product Video Work
Product videos have delivered desired results and the following are not limited to the reasons justifying their importance.
- Product videos enable the entrepreneur to simply the compelling benefits of their complex products.
- It helps business owners do more than just highlighting the features. The videos help bring them to life.
- Get away from the engineering speak, so people actually get it.
Benefits of Product Videos
The benefits of products explainer videos are not limited to the undermentioned. However, their role in business success is invaluable.
Help the Product Stand Out in a Crowded Market
Suppose a business owner has amazing products. In this case, they create and add value to the lives of those that use it. It would be great if they could help even more customers get to know them, but that’s easier said than done in the current market.
If new prospects come across the product or app online but it doesn’t capture their attention, they’ll move on to the next thing. That usually means the business competitors. In order to increase their product or app’s user base, entrepreneurs need to explain how it works, keep their interest, and develop trust. How can they do something like that when they have less than 90 seconds?
Explainer Videos Educate and Convert
An entrepreneur could have someone on their team write an amazing page to describe features, talk about their company, and more. Even if it’s perfect, the business is going to miss out on a large number of customers that just don’t get it. Many looks at a product for a few moments before making a decision, and most won’t finish reading the page.
So, how can the business stand out and convert those would-be browsers? Displaying the value through a product video is the answer. Product videos solve all these problems at once. Eye-popping visuals grab the customer’s attention and keep it. Plus, this easy-to-understand format helps more viewer’s click that buy button.
Animated Product Videos To The Rescue
Animated explainer video service providers like explainify have been helping product and app teams navigate the world of product videos for years. They have taken the broad term of “marketing videos” and refined it down to a science.
Whether it’s creating a demo video to showcase the business product or a visual way to tell their company story, they have the expertise to help. Animated product and app explainer videos are a sure-fire way to increase their customer base, enhance brand image, or even expand your reach. It really does show off their best features.
Entrepreneurs can make a lasting impression with new customers by appealing to multiple senses at once, all in less than two minutes.
Delivering Product Videos That Showcases Your App
While there are many video companies to choose from, they don’t all offer the same thing. Some will charge like they’re producing a video from scratch, and then slap the business logo on a cookie cutter video template.
Others don’t take the time to understand the business brand, and what’s delivered to them will look nothing like their brand image. Neither of these are what product videos should be. That’s why companies like Explainify does it differently.
Their Frustration-Free process starts by working with the clients to understand who they are. It’s a process that makes their life easier while the team build them a custom explainer video that shows their product or app off to the world. When the time is right for entrepreneurs to start their next animated explainer video, the entire team is ready to lend a hand.
